Behavior change through mass communication: using mass media for AIDS prevention
The main objective of the handbook is to help field level planners and implementors use mass media as a part of their overall communication strategy.
The main objective of the handbook is to help field level planners and implementors use mass media as a part of their overall communication strategy.
The handbook is meant to help planners and implementors look at the effectiveness of the Behaviour Change Communication (BCC) HIV/AIDS prevention interventions.