Know Yourself - a multimedia package

Audiovisual Materials
Bangladesh Centre for Communication Programs

The Bangladesh Center for Communication Programs (BCCP) created the "Know Yourself" multimedia package with technical assistance from Johns Hopkins Bloomberg School of Public Health's Center for Communication Programs (CCP), the Health Communication Partnership (HCP), and several local partners including an ARH Working Group and supported by the U.S. Agency for International Development's Mission in Dhaka and the United Nations Children Fund. Know Yourself æs multimedia components include question-and-answer booklets on puberty, sexuality, unwanted pregnancy, HIV/AIDS, STIs, and other family health information; four 26-minute interactive videos that feature adolescents; color-coded facilitator's guides; comic books that allow programmers to address sensitive issues; and national television and radio magazine programs featuring adolescents hosting a variety show. It aims to increase the age of first pregnancy and sexual debut; decrease risky sexual behaviors; reduce sexually transmitted infections (STI) and HIV transmission; delay age at marriage; and decrease maternal mortality. Designed to be sensitive to local issues and culture, the project was based on research that showed that Bangladeshi adolescents lack accurate information on reproductive health issues, such as what constitutes ôrisky behaviors.ö

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